According to The Wellness Enterprise, "there are properties of water that we haven't known about before that can make a big difference in your life... When we structure water, we can add 'energy' to the water and when we add energy to the water, we add energy to you. Structured water is 'soft. It means it begins hydrating your cells as soon as it goes into your mouth. It will get into all your intracellular cavities throughout your body. And when you're better hydrated, you will feel better."